Sarirasa’s 50th Anniversary
As one of Indonesia’s leading Food & Beverage company, Sarirasa Group was founded with the aim to be a catalyst in introducing, honoring, preserving, and promoting Indonesia’s culinary heritage.
In its 50th anniversary, Sarirasa Group aspires to prove itself as a responsible
brand who cares about the culture and
well-being of its motherland.
Services
Branding
Client
Sarirasa
Year
2024

Sarirasa Group believes that there are countless stories to tell when it comes
to Indonesian culinary. Therefore, Sarirasa Group wants to keep those stories alive through generations by implementing
these strategies:
Preserve, Staying true to its roots, remembering where it came from.
Elevate, Improving and expanding its services, as well as staying relevant.
Promote, Introducing Indonesian culinary
to the global stage, with Europe being
its first destination.


Like a mother figure, Sarirasa Group wishes to preserve, elevate, and promote the warm memories of home by sharing stories about Indonesia’s every flavor, culture, and tradition.
Use this space to promote the business, its products or its services. Help people become familiar with the business and its offerings, creating a sense of connection and trust. Focus on what makes the business unique and how users can benefit from choosing it.
Use this space to promote the business, its products or its services. Help people become familiar with the business and its offerings, creating a sense of connection and trust. Focus on what makes the business unique and how users can benefit from choosing it.





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